American International Journal of Social Science

Service Quality in the Hospitality Industry: A Case of Merit Crystal Cove Hotel for Employees
Huseyin Bozdaglar, Rukiye Kilili

Abstract
The main role of service quality is to differentiate your organization and became a unique investment in order to run the competition and increase occupancy level. To discuss the quality issue two steps take actual place; first one is the `` product quality`` and second one is the ``service quality``.The first part `` product quality`` is based on the organizations politics and strategies, we have tried to find out answers for how increase quality of the product that is serve to potential client. The increasing quality level of the product will increase the service quality as well. Second important step which has to be indicated is the ``service quality``. This part has a direct relationship with the employees and their motivation. Again in this research we have tried to find answers about employees’ salaries, physical conditions, job security, company policies, opportunity for personal growth, working atmosphere and working hours. The relationship between `` service product`` and `` service quality`` will create the success and long-lasting profitability with loyal and satisfied clients.The main aim of this study is to find out the remaining service quality and try to increase with the information’s gathered. The information has been collected throw a questionnaire prepared for employees. In this research there will be information about service quality, historical background of quality, characteristics of quality, quality of hospitality and finally principles of total quality management.

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