American International Journal of Social Science

The Peculiarities of B2B Marketing Promotion in New Europe Companies Working Abroad
Vaidotas Paukštė

Abstract
Following the practices of European exporting companies, this paper provides a depth scientific literature analysis of marketing of exporting manufacturing companies in B2B. Paper discloses the principles of usable marketing tools, to achieve a desired export results. Finally paper according to the comparative literature analysis and specifics of practical behavior of companies, summarize usable and not usable marketing tools for exporting companies.

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